Why your website shows units that are not available
Nothing erodes renter trust faster than “I drove over and that unit was gone.” The root cause is almost always the same: marketing and operations use different sources of truth.
The spreadsheet gap
Typical failure mode:
- A unit rents in the office or over the phone.
- Someone updates the spreadsheet — eventually.
- The website still lists the unit because it was exported last month / copied manually / cached in a page builder.
Renters do not care about your internal process. They care that the listing was wrong.
How live inventory fixes it
StoreAll ties Manage → Inventory to every renter touchpoint:
- Tier 1 embeds on your WordPress site
- Tier 2 hosted site at your StoreAll URL
- Tier 3 reservations read the same statuses
When staff mark a unit occupied or reserved, listings update from one catalog.
Habits that keep sync honest
- Status at move-in — occupied the moment the lease starts, not end of day
- Reserved means reserved — do not leave units “available” while a deposit holds them
- Maintenance / out of service — use those statuses so browsers do not inquire on unusable units
- One owner of truth — stop parallel spreadsheets for vacancy; use Manage as canonical
Grouped identical units
If you run many of the same size, enable group identical units so renters see “4 available” instead of four rows that might individually drift out of sync.